Acquisio


Logo di Acquisio

 

36 recensioni (4/5)
 

Acquisio is a cloud-based digital advertisement and campaign management platform. It manages and organizes various advertisement initiatives for digital marketers, agencies and search engine marketers. The platform helps with customer acquisition using digital platforms such as Google AdWords, Facebook Ads, Bing Ads and more.

Acquisio provides solutions for marketers, agencies, local resellers, and small businesses. These solutions include a cross-channel optimization algorithm for marketers; report automation, budgeting and scheduling for resellers and website creation and traffic generation for small businesses.

Other modules include a PPC campaigns manager, dynamic campaigns for every changing scenario, optimization for Facebook and Instagram campaigns. 

Additional features of Acquisio include Acquisio Turing, which is a machine learning solution; cross-publisher campaign management, which helps in display all publishers in a dashboard view and campaign reporting, which provides custom and generic templated peer to peer comparison reports.

 

Acquisio - audience inspector
 
  • Acquisio - audience inspector
    audience inspector
  • Acquisio - My accounts
    My accounts
  • Acquisio - Social search and display platform
    Social search and display platform
Sistemi operativi supportati:
Browser web (indipendente dal sistema operativo)

36 recensioni su Acquisio

 

Arturo R. Specializzazione: Marketing e pubblicità Numero di dipendenti:  2-10 dipendenti Numero di dipendenti:  2-10 dipendenti

25/2/2019

25/2/2019

Fonte della recensione: Capterra

You All-in-One PPC Campaign Management and Reporting Interface

Traduci con Google
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I'm keeping my budgets optimized and my campaigns optimized through Acquisio's Bid and Budget Management tool.
If you have questions about the service or if you're facing problems, your account manager is a great point of contact, plus, there is the ticketing system that works really well.
Acquisio will not leave you hanging. They provide timely and relevant answers to your questions.

Vantaggi

The Bid and Budget Management (BBM) feature is fantastic. It allows you to make sure that your campaigns are always topped up, that bids get optimized throughout the day, and that budget is distributed among all available campaigns, if one is underspending and the other one is overspending.
You can have your budgets roll over to the following month or to start over each month.
You can have the tool optimize for conversions or for clicks.
Honestly, this tool is the real reason I have Acquisio.

I've been testing one of my high-volume campaigns against a version of itself, one using BBM and the other just using Google Ads Enhanced Bidding, and BBM is kicking Google's butt so far. This tool is really powerful.

Inconvenienti

You can create automated campaign reports, you can import and modify campaigns to the tool. Honestly, I find the Google Ads interface much more friendly. For reporting, I create Google Data Studio Reports, which are live, much more dynamic, and free.

Gerardo T. Specializzazione: Marketing e pubblicità Numero di dipendenti:  13-50 dipendenti Numero di dipendenti:  13-50 dipendenti

16/6/2016

16/6/2016

Fonte della recensione: Capterra

Acquisio Rivew From a Mexican Google Partner

Traduci con Google
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Acquisio is a performance marketing platform that allows you to manage your search, social, and display campaigns and get the most out of local search campaigns. Save time on automatic reporting, get the best optimization tools available, and get higher-performing campaigns than ever before. You shold try Acquisio too or share it with your friends

Vantaggi

I've been using Acquisio for more then 2 years and there is a lot of ways you can improve and optimize your accounts with Acquisio. Te reporting feature is quite awesome becuase my clients can see the repor in a web page and the can also share it and downloade it to PDF. It is quite usefull

Inconvenienti

The knowledbase is a little confusing. Full report translations will be awesome for my reports. Make sure to tell when our excecutives has changed

Biily D. Specializzazione: Marketing e pubblicità Numero di dipendenti:  13-50 dipendenti Numero di dipendenti:  13-50 dipendenti

31/3/2017

31/3/2017

Fonte della recensione: Capterra

The Future Is Now!

Traduci con Google
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I can honestly say "ACQUISIO" is almost the perfect and complete user friendly bid management software solution. Interface in general has always been confusing with platforms however Acquisio's work bench does not have that issue here.
Customised reporting is my favorite feature and the support is always second to none!

Keep up the good work!!!

Kenshoo helps to change a lot of information to Google and Bing to create campaigns and ad groups. Kenshoo uses filtering in order to sort out data so it depends if you like it or not. Kenshoo has a great profile optimization tool.

Vantaggi

Where do I start:
customised reporting tool
Budget & Bids feature
Support turnaround time
Supports both Adwords & Bing
Frees up time to optimise campaigns
Pulling reports is 100% correct
I don't have to jump from one platform to another (one-stop-shop)

Inconvenienti

Occasionally, loading time can some time be a pain

Consigli utili

Manual Bidding Option - Not all customers think the same.

Alex B. Specializzazione: Marketing e pubblicità Numero di dipendenti:  501-1.000 dipendenti Numero di dipendenti:  501-1.000 dipendenti

20/7/2017

20/7/2017

Fonte della recensione: Capterra

Excellent Adwords API that has most of the functionality you want, and BBM is awesome

Traduci con Google
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The BBM software has been instrumental in helping us manage a rapidly growing stable of accounts.

Vantaggi

BBM is a fantastic automation that has helped our company scale our accounts very quickly. We also make excellent use of the pacing visuals that can be set up, which allows us to view our account performance at a glance. Reports are also highly customizable and easy to share with sales people and clients.

Inconvenienti

The site can be glitchy and goes down a lot (but these are usually for updates); these updates can be pretty substantial sometimes so there's often a bit of a learning curve figuring out where things have been moved to, etc.

It's less intuitive than Adwords, and we dont often work within the program itself other than to make use of the budgeting and reporting features.

Al Y. Specializzazione: Marketing e pubblicità Numero di dipendenti:  2-10 dipendenti Numero di dipendenti:  2-10 dipendenti

30/3/2017

30/3/2017

Fonte della recensione: Capterra

Acquisio Rocks

Traduci con Google
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I had evaluated several different platforms to help us run more efficient PPC campaigns and finalized on Acquisio for a number of reasons. 1. Acquisio gave us an amazing "global" perspective of performance. 2. Acquisio was easy to use in adding new accounts and had many connectors to import/export additional data points. 3. Acquisio seemed to be the most fair in their pricing platforms.

We are super happy and have looked at potential replacements over the years and have not found anything that would make us leave.

Vantaggi

global view of all client performance

Inconvenienti

still uses flash in some places on their site

Consigli utili

great for new and existing agencies